Not content to limit our blogging to our own space, BullBloggers will spread the word as guest bloggers on several industry blogs in the coming months. Look for postings from BullBloggers on the following blogs:
The Email Experience Council’s Voice of Email blog is a forum for the e-mail marketing industry. Among other nuggets on this [...]

You’ve sent invitations to your in-house database, put a link on your website and even made a post on your company blog. That’s plenty of promotion for your upcoming event, right?
Not anymore! Lately, I’ve seen clients become increasingly creative in how they promote their events, here are 5 of my favorites:
1. Email Signature
Update your email [...]

Sirius Decisions’ latest newsletter included some interesting stats re: perceived effectiveness of lead gen tactics.

I remember a Forrester paper ‘B2B marketing needs a makeover -now’ that reported on the popularity of live events in the B2B mix. This is the exec summary: “Business marketers cling to marketing tactics that they admit fail to work as [...]