Hello all!
I just wanted to mention to you that EmailStatCenter.com has just released their EmailStatCenter.com’s State of Email Metrics Survey 2007. You should go and take a look at it. The one finding that jumped out at me is that 83% of respondents felt that standardization of email metrics are important. Great, [...]

Paul Dunay, the fantastic speaker from our recent Webinar on Making Sense of Social Media for BtoB Marketing, proved himself slightly more fantastic by taking time post-event to answer some of the questions we didn’t get to on the live event. This bonus Q&A will be published in our upcoming Marketing Watchdog Journal, so subscribe [...]

We’re fans here of Brian Carroll, the CEO of InTouch and an award winning BtoB marketing blogger who has a lot of very valid views on our business.
So we’re reading with much interest his announcement that InTouch has been acquired by MECLABS, parent company of MarketingSherpa. Interested to see what this partnership will bring.
–Amy