Do We Really Want “One Sexy Graphic?”
May 9th, 2008 — Tim Wilson
Rohit Bhargava’s post, OSG: The Secret Metric for Measurement Every Marketer Wants, has been bugging me ever since I first read it a couple of days ago. And it’s not just the redundancy of “metric for measurement” (as opposed to a “metric for yodeling?”). What has been sniggling away in the back of my brain [...]