CMO Council Webinar on Improving Customer Connections

June 24th, 2008 — Amy Bills

The American Marketing Association will host Mark Clemente, senior VP of strategy and development for the CMO Council, for a July 9 live Webinar covering key findings from the CMO Council’s Business Gain from How You Retain report.
The report was produced in April by Global Fluency (which runs the CMO Council) with CSC, IBM and D&B. It addresses [...]

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How to build a business in the rise of social media

May 15th, 2008 — Kamran Shah

The subject of this post is the same as a presentation Sam Decker, CMO of Bazaarvoice, finished up at 1:00 today. The presentation was hosted by the Austin chapter of the American Marketing Association.
I was furisously typing on my iphone taking notes, I’m sure people thought I’m checking e-mail or text messaging so I thought [...]

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Save the Date: Marketing News Radio

May 13th, 2008 — Amy Bills

Listen live to Tim Wilson, Bulldog’s VP, Services, interviewed on Marketing News Radio May 21 at 11:00 AM Central. Tim will speak on “Putting the Customer at the Center of Your Lead Scoring.”

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Chicken and egg

March 3rd, 2008 — Koen De Witte

Jeremiah Owyang Marketing product Development

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