You mean I can track individual RSS subscribers?

July 18th, 2008 — Chris Parisi

RSS has been around for what seems like an eternity now, but truly since the late 1990s. If you are not familiar with RSS, here is a great video that gives a simple explanation.
Since its inception, RSS has been a great tool for technology teams, and a great way for end users to consume the [...]

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Improving response and sales interactions with multidimensional lead scoring

May 29th, 2008 — Kamran Shah

Tim wrote a white paper a little before I started working at Bulldog Solutions on multidimensional lead scoring. There’s now a quick videoof him explaining lead scoring as well. One thing that can be challenging is how to specifically take advantage of this approach. In a recent event we applied the principles behind multidimensional lead [...]

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Web Analytics Technology: Strawberries, Oranges, and Piña Coladas

May 21st, 2008 — Tim Wilson

If you are using Google Analytics, then you’ve seen this message on a recent login:
System Message: Analytics Processing Delay from April 30th to May 5th
Google Analytics experienced a data processing error from April 30th to May 5th. Almost all of the data has been recovered and is currently being reprocessed. The recovered data [...]

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The Bulldog Reengagement Program

April 8th, 2008 — Tim Wilson

I did a presentation to the Austin Eloqua user group meeting this afternoon, and there was enough interest in the material that it seemed worth sharing more broadly.

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Magic Lead Machine

February 7th, 2008 — Amy Bills

My favorite line from the discussion came during a segment about the necessity of combining best practices marketing with technology. Joe commented, “It’s not as if you can implement the technology, press a button, and leads start coming out the other end.”

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A sea change is upon us!

February 5th, 2008 — Koen De Witte

How what its happening with Google, Yahoo and MSFT is about much more than just old school advertizement dollars

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It’s Easier Than You Think

December 10th, 2007 — Amy Bills

Couldn’t agree more with this recent post on Anything Goes Marketing. The post highlights the promotion we produced for our upcoming Webinar on Five Easy Ways to Use Video for More Effective Online Marketing and reinforces our assertion that adding video to your online marketing can pay off.
Anticipating concerns about the complexity of video, blogger [...]

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